New Track Record

IndyCar Blog

Archive for the month “October, 2013”

California cruising at the MAVTV 500

The culture of cars and music in America started in Southern California, so it was fitting in a way that the IndyCar Series ended its season at this nexus of automobiles, sand, girls and song.  Just like the movie American Graffiti, one can follow the adventures of the cast of IndyCar through vignettes and a blaring soundtrack to try to recapture the time when open-wheel racing in America was king.  For this edition, just assume you are cruising down the road in your drop-top ’65 Impala listening to the dulcet tones of your favorite IndyCar DJ as he spins your favorite platters about the recent MAVTV 500.  So it’s time to buckle up, tune in, and head out to your favorite drive-in for a night of California cruising with your host with the most, New Track Record.  Here’s the playlist and patter for tonight’s show.

“California Dreamin'”  The Mamas and the Poppas  This song goes out to Helio Castroneves from Team Penske.  After two days of uncharacteristic Penske problems at Houston, Helio was looking for some magic at Auto Club Speedway in Fontana.  Unfortunately, the Magic Kingdom is in Anaheim, not Fontana.  With the Captain Roger Penske at the helm to guide him, Helio fell short after leading the early part of the race.  It didn’t help that Penske pitted Helio into a closed pit, but the car went away in the latter stages of the race and Castroneves finished one lap down.  It looks like Helio’s California dream is on hold for another year.

“California Here I Come”  Al Jolsen  Do you know this is not the state song of California?  Something called “I Love You, California” is.  It’s awful.  In any case, you can listen to the scratchy original Al Jolsen version or the ultra cool Ray Charles one, but either way, the song is all about Scott Dixon from Target Chip Ganassi Racing.  After moving ahead of Helio Castoneves with a dominating performance at Houston, Dixon and the TCGR team were locked, loaded, and dialed in at Fontana.  On a night that saw Chevy dominate, Dixon wheeled his Honda to fifth place to seal his championship.  How dominant was the team?  On one pit stop, Dixon picked up SIX places.  How do you do that?  Dixon rolled.

Hotel California”  The Eagles  We’ll toss this one out to the NBC Sports Network crew for a stellar pre-race broadcast.  After the start of the race was moved back to keep the setting sun from blinding the drivers, the crew had some serious time to fill.  The segments have become much more professional with the boots-on-the-ground crew of Jon Beekhuis, Marty Snider, and Kevin Lee rotating to bring out the storylines for the race.  The length of the pre-race show did bring to mind the line “You can check out anytime you like / But you can never leave.”

“California Sun”  The Rivieras  This one is going out to the IndyCar Series for moving the start time back to keep the sun out of the drivers’ eyes.  To most people, this seems like a simple safety fix, but if the IndyCar Series has shown us anything over the years, it’s that nothing is simple.  Instead of consulting an almanac to see when the sun was going to set, the series waited until they could see it set with their own eyes before making a change.  The drivers certainly were not going to “…be out there a’havin’ fun / In that warm California sun.”  Many moving parts figure in a change like this.  The promoter and the broadcaster both need to agree to the change.  Being on NBC Sports Network really helped here.  The change would have been difficult on network TV where people were watching.  A rerun of Seinfeld after the race would have put the change in jeopardy.

Streets of Bakersfield”  Dwight Yoakum with Buck Owens  NBC Sports Network continues to let Robin Miller embarrass both the network and himself by doing the increasingly inept, unfunny, and uninformative grid run.  Unless they are looking for cringeworthy unintentional comedy.  In that case they have it nailed.  The viewers’ confusion results from not knowing which one it is.  Please tell us so we know how to react.  If you just change a few of the following lyrics, then you can imagine Robin Miller singing “The Pits of Fontana” to us.

I came here looking for something
I couldn’t find anywhere else
Hey, I’m not trying to be nobody
I just want a chance to be myself
I’ve spent a thousand miles a-thumbin’
Yes, I’ve worn blisters on my heels
Trying to find me something better
Here on the streets of Bakersfield

Hey, you don’t know me, but you don’t like me
You say you care less how I feel
But how many of you that sit and judge me
Ever walked the streets of Bakersfield?

A little help from the producers would go along way to improve this segment.  At least put an intern on it.  The viewer gets a better grid run and the intern gets resume fodder.

“California Sucks”  Screeching Weasel  Yes, there really is a band called Screeching Weasel, and no, they do not like California.  I bet the crews and drivers have a few reasons to think California sucks.  Sitting at the bottom of the Cajon Pass as the winds blow down sand from the high desert may not be an issue with the locals, but the drivers sure can’t like it.  Race winner Will Power had to have his tear-offs replaced.  The cars and helmets were pockmarked with 210 MPH sandblasting.  And the radiators were blocked by all the wind-blown detritus, resulting in overheating and engine failure.  While the lyrics “I can’t wait ’til your state erodes and you fall into the drink” might be a little severe, I’m sure the teams were glad to see Fontana in their rear-view mirrors.

“Going to California”  Led Zeppelin  In this song, Robert Plant sings of the risks of going to California and the wrath of the gods.  Once again the sturdiness of the DW12 chassis and the Dallara safety cell mitigated the risk of auto racing just a little, and like with Dario Franchitti in Houston, possibly saved the life of Justin Wilson.  Wilson had pulmonary bruising, which is a wicked, life-threatening injury common in auto accidents and explosions.  When you bruise your lungs due to blunt force trauma, you are in a world of hurt.  This one is dedicated to Dallara for making such a sturdy and safe machine.  Complain about the ugliness all you want, the car is beautiful on the inside.

Thanks for cruising with me tonight.  Let me sign off with the immortal words of racing philosopher Tom Carnegie:  Let every day of your life be “a new track record.”

 

IndyCar’s street cred

IndyCar’s credibility with sponsors, television, and the media is not, as most would agree, at an all time high.  Ovals are an endangered species; potential title sponsors for races are keeping their checkbooks in their pockets; television ratings are in need of resuscitation; and, if some people are to be believed, the mainstream sports media are cackling as they complete their nefarious conspiracy to relegate the IndyCar Series to the margins of sports entertainment.  What does IndyCar need to do right now?  It is obvious that the series needs some street cred.  It’s time for IndyCar to throw down.

After looking up words in the Urban Dictionary to give this post a “street” flavor, I’ve come to the conclusion that not only can I not use any of those words without sounding hopelessly like an aging hipster, I can’t even use them ironically without sounding like I’m trying too hard.  Sometimes it really stinks to be so Midwestern suburban, yo.  See what I mean.  That’s the last time I throw in any urban argot, I swear.  In any case, IndyCar is beset on all sides by critics and reality.  The only thing to do is fight back.

Mark Miles started the IndyCar response by announcing that IMS would be hosting a road course race, the Grand Prix of Indianapolis.  He had on his Breaking Bad Heisenberg pork pie hat throwing up IMS and IndyCar gang signs to the audience saying, “If you ain’t down with a road course at Indy, then you ain’t down with IndyCar, yo.”  Sorry.  I said I wasn’t going to that again.  That’s wack.  Anyway, Miles is doing what he can with what he has. He HAS the Indianapolis Motor Speedway.  To have an opportunity to use the facility, make a profit, and be on network television is money in the bank.  Hopefully that interest can be parlayed into more sponsorships and more races.  To many fans of the series, the down side to more races is that it may include more street courses.

While I’m still waiting to see how a hotter-than-the-hinges-of-hell Houston in June race plays out next year, the Shell and Pennzoil Grand Prix of Houston had two things going for it: the names of Shell and Pennzoil in the title.  Any race, no matter where it is run, will be on the schedule if it brings the Benjamins.  Was Benjamins too hipster?  Sometimes the line between hipster and doofus is a little blurry.  In any case, IndyCar can only race where it is wanted, and it is only wanted where there is a chance to make money.  Just like a great athlete trying to come back from an injury, IndyCar has to rehab and train if it wants to compete at the highest level again.  If racing in a parking lot around the Reliant Center in Houston gives the series the exposure it needs to garner interest from Road America and Watkins Glen, then do it.  For the series, money is the name of the game.  And IndyCar needs to get back in the game.  How about that?  Was a The Wire reference to the game street enough without sounding all I’m-trying-too-hard-to-be-hip?

IndyCar really is the most diverse series in the world with its ovals, street courses, and road courses.  This IS the point that IndyCar needs to hang its pork pie hat on.  The series will never again be an all oval or mostly oval series.  That ship has sailed, and the taste of the fans has changed.  IndyCar has a great product for which it needs to find an audience.  An engaged title sponsor for the series, relentless selling by the yet-to-be-hired commercial director for IndyCar, and creative marketing by the series and race promoters are first steps to show television and sponsors that the series is a viable platform for investment.  If more street cred means more street races, I say bring on Providence, Rhode Island in two years.  As Andy Dufresne says in The Shawshank Redemption, “I guess it comes down to a simple choice really.  Get busy living or get busy dying.”  It seems IndyCar has started to make its choice.  And I’m down with that.

The magic Miles at IMS

Admit it. You saw it coming, didn’t you? When Mark Miles first broached the subject of IndyCar racing on the road course, it was a fait accompli, a done deal, money in the bank. There was NEVER any doubt that the cars in May were going to go the wrong way for the right reasons. And all those reasons come back to one thing: money.

Miles is not the first person to see that. The much maligned Randy Bernard knew from his first go-round in IndyCar that filling the coffers at 16th and Georgetown was his most important job. That he failed to wrangle the dollars needed to keep his job was not the only reason he was bucked off the boss’s chair at IndyCar. If he had managed to rope a few more promoters willing to pay sanctioning fees and a few more sponsors willing to invest in the series, he might have had a little more support in his battles with owners and drivers. Remember, he floated the ideas of double headers, IndyCars on the road course, and racing in Europe that people now see as coming on stone tablets from Moses Miles.

And I am not criticizing Mark Miles. His work with the ATP and the Super Bowl give him just a little more gravitas with the people who control all those purse strings that IndyCar so desperately needs to open. Bernard was seen as a hick and a huckster by the people that IndyCar needs to schmooze. Miles is seen as a smooth operator who speaks their language. And he does speak their language. The man is good at what he does.

The addition of the Grand Prix of Indianapolis is an absolute no-brainer. Racing now bookends the month of May with both IndyCar races on ABC. I’m guessing that ABC might be doing a little more promotion of its racing properties, particularly with NBC/NBC Sports cornering the market with its multi-series platform. In just over two weeks in May, IMS will host six races, two days of qualifying, and the debauchery that is Carb Day. Rumor has it that IMS is looking at a concert on the Saturday before the race. All of this certainly promotes IndyCar, IMS, the Mazda Road to Indy, and public drunkenness, but what it aims to do is make more money for everyone involved. And I have no problem with that.

Miles has taken a measured approach to growing the series. There are no quick fixes. The new Grand Prix of Indianapolis is not an example of an itchy trigger finger; it is a measured response to improving the month of May for the fans and the track in the long term. Once again, money. The schedule for 2014 does not contain any great new venues or opportunities. That a schedule is not yet out shows that Miles is learning the same lesson Randy Bernard did: the dotted line has to signed before an announcement can be made. But the focus Miles has on the 2015 schedule is another example of his slow and steady approach. Want more? With all that tax money in hand to make a splash, IMS has chosen to improve the road course to make a better show for IndyCar and MotoGP. I would guess the unpronounceable acronym that is sports car racing in America will benefit, too. But why no lights? Instead of adding a benefit that would get headlines, Miles mentioned the words that are honey to marketers and sponsors; the lights did not give a good ROI or return on investment. I wish my broker was that thoughtful with my money.

While cowboy Randy Bernard was wrong from the day he started work in some people’s eyes, magic Mark Miles can do no wrong. Looking at it closely, the main difference is really style and expectations. And of course, money. Let’s hope that the future of IndyCar with Mark Miles is not just smoke and mirrors. IndyCar doesn’t need any more illusions. It needs real magic.

Post Navigation